The Privacy tab allows you to align your social proof strategy with global data protection standards (like GDPR or CCPA). These settings give you granular control over what information is stored and how consent is requested from your visitors.
This feature ensures that TraceNudges only operates after receiving explicit permission from the user.
Request Consent for Tracking: When enabled, the system will ask for visitor permission before storing cookies, using local storage, or enabling any tracking features.
Why it matters: This is a critical requirement for websites operating in regions with strict privacy laws, ensuring your marketing tools remain compliant.
These toggles allow you to define exactly which data points TraceNudges is permitted to gather.
Capture IP & Geographic Data: When checked, the system collects visitor IP addresses and location information. This is essential for nudges that display messages like "Someone from [City] just purchased."
Retain Visitor Email Addresses: This setting controls whether the system stores email identifiers captured from your website's forms or authenticated sessions.
Use Case: If your brand has a strict "no-storage" policy for personally identifiable information (PII), you should keep the email retention box unchecked.
Explicitly asking for consent builds trust with your visitors. It shows that you value their privacy as much as you value providing a great user experience.
By managing how IP addresses and emails are captured, you can customize TraceNudges to meet the specific legal requirements of your industry or geographical location.
These settings allow you to follow the principle of data minimization—only collecting and retaining the specific information necessary to run your social proof campaigns.
If you are using nudges that rely on location (like "Live Visitor Count" by city), ensure Capture IP & Geographic Data is enabled. Without this data, the system will not be able to accurately display where your active visitors are coming from.